Google post
Moving out this month? Our room-by-room move-out checklist covers the spots landlords check first, like inside the oven and behind the fridge. Read it on our website, or send us your date for a quote.
PGT360 for Cleaning services
Local marketing for cleaning companies
Hiring a cleaner means letting strangers into your home or office, so people read reviews closely before they ask for a quote. PGT360 makes sure every review gets a reply and your profile shows a business that is active and careful.
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The challenge
Why local marketing is hard for cleaning services
Trust comes before price
Clients want to know who comes in, whether they are insured and what happens if something breaks. Reviews and your replies answer those worries better than any ad.
One-off jobs and long-term clients
Move-out and after-renovation cleans come with a deadline, while weekly clients can stay for years. Your marketing has to catch the urgent search and win the long relationship.
Reviews thank the cleaner
Clients thank the person who came, not the company. A reply that passes the thanks on shows you know your team.
What it looks like
A week of PGT360 for Sparkle Cleaning Co.
Examples of what PGT360 prepares for a business like yours. Real posts and articles use only your own facts and photos.
Review and reply
Olivia P. ★★★★★
“Ana did an amazing job on our move-out clean and our landlord was impressed.”
Sparkle Cleaning Co.: Thank you, Olivia. We have passed your message on to Ana, who will be very happy to hear it. Good luck in your new place, and we would be glad to help there too.
Articles for your website
- Move-out cleaning checklist: what landlords check first
- How often should an office be professionally cleaned?
- What is the difference between a regular clean and a deep clean?
- Should you be home when the cleaners come?
Lead inbox
- Move-out clean this Friday
- Weekly cleaning for a 3-bedroom house
- Deep clean after a kitchen renovation
Social media
The same post goes to your Facebook Page and Instagram, with the same photo and a link to your website.
Reports
Calls, website clicks, direction requests, reviews and leads, emailed every week and month.
Tips
3 tips that work for cleaning services
1
Spell out what each clean includes
Many complaints come from different ideas of what "a clean" means. Articles that explain what a standard, deep and move-out clean include set expectations before the first visit.
2
Keep clients' homes out of your photos
Show your team and the result, but avoid photos that reveal an address, family pictures or valuables. Clients notice, and it reassures them about who they let in.
3
Ask regular clients once they are settled
Weekly clients rarely think to leave a review. A personal message with the review link after the first few visits often brings the most detailed reviews.
Questions
Can replies go out in Spanish or French?
Yes. Suggested replies answer in the language the review was written in, so a review in Spanish gets a reply in Spanish.
Can PGT360 tell new clients we are insured and bonded?
Add it under "About your business" and articles will mention it where it fits. PGT360 only uses facts you give it.
We have two teams in different areas. Can we run two profiles?
Each Google profile on Autopilot counts as a location. Starter and Growth include one, and Agency runs up to 10, each with its own schedule and settings.
Also for: Restaurants Salons and spas Retail stores Auto repair shops Plumbers Heating and cooling Handymen Tree services Fence and deck builders Dentists Law firms Accountants Real estate agents Franchises and chains
Your whole local marketing, handled.
Two minutes to set up. 14 days free. Cancel anytime.