Google post
Planning a deck for next summer? Winter is the time to compare materials and get on the schedule. Our new guide compares wood and composite on upkeep, lifespan and how each handles freeze and thaw.
PGT360 for Fence and deck builders
Local marketing for fence and deck builders
A new fence or deck is a planned project, and homeowners spend weeks comparing builders, materials and photos before they ask for a quote. PGT360 keeps your best work in front of them the whole time.
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The challenge
Why local marketing is hard for fence and deck builders
Long research before the first call
Buyers read about wood, vinyl and composite, think about cost and look at a lot of photos. Builders who answer those questions online are already trusted when the quote request goes out.
A short building season
Most projects happen between spring and fall, and the calendar fills early. Being visible in late winter, when people plan, books the best months.
Permits, property lines and neighbours
Height limits, permits, pool fence rules and shared boundaries all come up. Homeowners want a builder who knows how to handle them.
What it looks like
A week of PGT360 for Cedar Line Decks
Examples of what PGT360 prepares for a business like yours. Real posts and articles use only your own facts and photos.
Review and reply
Emily W. ★★★★★
“Our new deck is beautiful. They finished a day early and sent updates every day.”
Cedar Line Decks: Thank you, Emily. We are glad the daily updates helped and that the deck came out the way you hoped. Enjoy your first summer on it.
Articles for your website
- Wood or composite decking: which lasts longer in a cold climate?
- Do you need a permit to build a fence or deck?
- How to find your property line before installing a fence
- How long does a pressure-treated fence last, and how can you make it last longer?
Lead inbox
- Quote for a 16x12 composite deck
- Replace 60 ft of wood fence
- Stain and seal an old deck
Social media
The same post goes to your Facebook Page and Instagram, with the same photo and a link to your website.
Reports
Calls, website clicks, direction requests, reviews and leads, emailed every week and month.
Tips
3 tips that work for fence and deck builders
1
Remind people to locate utilities
Every fence post means digging. Mentioning the utility locate service in your articles shows care and protects both your crew and the customer.
2
One project per post
Finished decks and fences sell the next job. Post one project at a time with your own photo and a sentence about the material and style.
3
Send the review link at the walkthrough
The final walkthrough, when the customer sees the finished work, is the moment to ask. Reviews that mention the material and the crew help buyers who are comparing builders.
Questions
Can PGT360 post our project photos?
Yes. Write a short post, add your photo and a button, and it goes to Google, and to Facebook and Instagram if they are connected. Every post links to your own website.
Will articles mention our warranty?
Only if you add it under "Facts customers should know". PGT360 never invents warranties, prices or offers.
How do quote requests reach us?
Share your PGT360 quote form, set it as the quote link on your Google profile or embed it on your website. Each request lands in your lead inbox and your email.
Also for: Restaurants Salons and spas Retail stores Auto repair shops Plumbers Heating and cooling Handymen Tree services Cleaning services Dentists Law firms Accountants Real estate agents Franchises and chains
Your whole local marketing, handled.
Two minutes to set up. 14 days free. Cancel anytime.